Media & creative resumes

Media and Creative Resume Writers — for Journalists, Comms, PR, Agency Creatives and Screen

Resumes for journalists and broadcasters, communications and corporate affairs leaders, PR consultants, in-house comms, advertising creatives (CDs, copywriters, art directors), graphic and digital designers, screen practitioners (writers, directors, producers, post), and performing arts professionals. Calibrated to bylines, masthead reputation, agency wins, awards (Walkley, AACTA, AWGIE, Cannes Lions, AGDA, PRIA), audience metrics, MEAA membership and the specific role and employer you're targeting. No AI. No offshore. No templates.

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By role type

Media and creative is many disciplines that share a label. We write to your discipline.

A journalist's resume is structurally different from a creative director's, which is different again from an in-house corporate affairs leader, a screen producer, a graphic designer, or a PR account director. Bylines, agency wins, awards, audience metrics, MEAA membership and the recruitment audience all calibrate to the discipline. We write to your specific media or creative role.

JOURNALISM & NEWS MEDIA

Reporters, correspondents, editors, sub-editors

Print, digital and broadcast journalists across major mastheads (SMH, The Age, AFR, The Australian, Daily Telegraph, Herald Sun, Courier-Mail, Guardian Australia, Crikey, The Conversation), public broadcasters (ABC, SBS), and regional press. We write resumes that name mastheads, position bylines on signature stories, frame Press Gallery accreditation where applicable, and calibrate to the editor / EP audience that hires journalists. MEAA press card status positioned correctly.

ReporterCorrespondentEditorSub-editorInvestigativePress Gallery
BROADCAST — TV & RADIO

Producers, presenters, EPs, news directors, podcast hosts

TV (Seven, Nine, Ten, ABC TV, SBS, Foxtel, streaming platforms) and radio (ABC, Triple J, KIIS, Triple M, Nova, ARN, SCA) — producers, segment producers, executive producers, news directors, presenters, reporters, radio hosts, podcast producers and podcast hosts. We frame ratings figures (OzTAM, GfK Radio survey) where appropriate, segment / show ownership, brand voice work, and the production credits that distinguish strong broadcast professionals.

ProducerEPPresenterNews DirectorRadio hostPodcast producer
CORPORATE COMMS & AFFAIRS

Communications Managers, Heads of Comms, Comms Directors

In-house corporate communications and corporate affairs at ASX-listed corporates, government departments, super funds, banks, NFPs and statutory bodies. Communications Manager, Senior Communications Manager, Head of Communications, Communications Director, Group Head of Corporate Affairs, Chief Communications Officer (CCO). We write to ASX continuous disclosure literacy, investor relations interface, crisis comms response, internal/change comms, and ESG/sustainability comms framing.

Comms ManagerHead of CommsComms DirectorCorporate AffairsCCO
PR & PUBLIC AFFAIRS

Account managers, account directors, government relations, public affairs

PR consultancy account staff at Edelman, Hill+Knowlton, Ogilvy PR, Sefiani, Cato Salter, FleishmanHillard, Howorth, plus boutique consultancies. In-house government relations, public affairs, ESG comms, crisis comms specialists. We write to the consultancy account hierarchy (Account Executive → Senior Account Manager → Account Director → Group Account Director → Managing Director), agency win track record, and the campaign portfolio that PR hiring screens for.

Account ManagerAccount DirectorGovernment RelationsPublic AffairsCrisis Comms
ADVERTISING CREATIVE

Creative Directors, copywriters, art directors

Agency creatives at M&C Saatchi, Clemenger, BMF, Special Group, The Monkeys (Accenture Song), Ogilvy Australia, McCann, DDB, Saatchi & Saatchi, Howatson+Company, TBWA, plus independent and boutique agencies. Creative Director, Executive Creative Director, Group Creative Director, Senior Copywriter, Senior Art Director, Conceptual Creative. We frame agency wins, brand portfolio, award metal (Cannes Lions, AdFest, One Show, D&AD, AWARD), and the showreel/portfolio context that creative recruitment runs on.

Creative DirectorECDCopywriterArt DirectorCannes LionsAWARD
DESIGN

Graphic designers, brand designers, UX/UI designers, design directors

Designers across graphic, brand, packaging, UX/UI, product, motion and editorial design. In-house design teams at corporates, agency design (Frost*, For The People, Re, Hulsbosch, There), digital product design at tech companies, and freelance/independent. We frame design portfolio context, AGDA awards (Australian Graphic Design Association), client roster, and the typographic/brand/product specialisation that distinguishes senior designers from generalists.

Graphic designerBrand designerUX/UI designerDesign DirectorAGDA
SCREEN — FILM & TV

Directors, producers, screenwriters, post-production

Screen practitioners across film, TV drama, documentary, factual, commercial and digital — directors, producers, screenwriters, cinematographers, editors, post-production specialists. Australian production companies, ABC commissioning, SBS commissioning, Stan, Netflix Australia, streaming commissions, Screen Australia funded projects, state screen agency funded projects (Screen NSW, VicScreen, Screen Queensland). We frame production credits with role evidence, screen funding history, awards (AACTA, AWGIE, ASE), and the IMDb / production credit context.

DirectorProducerScreenwriterDOPEditorAACTAAWGIE
DIGITAL CONTENT & SOCIAL

Content strategists, social media managers, community managers

Digital content and social media professionals — content strategists, content writers, content marketing managers, social media managers, community managers, branded content producers, podcast hosts (commercial side), audience development specialists. We frame audience metrics (reach, engagement rate, follower growth, video view-through, listenership), platform-specific specialism (LinkedIn, Instagram, TikTok, YouTube), and the brand voice / brand portfolio depth that distinguishes strong content professionals.

Content strategistSocial media managerCommunity managerBranded contentPodcast host
How we handle media & creative credentials

Bylines, agency wins, awards, audience metrics — these aren't decorative.

Media and creative resumes live or die on credibility signals that generic resume writers regularly mishandle. The wrong placement of masthead, vague treatment of agency wins, an overstated award credit, or treatment of audience metrics as an afterthought reads as inexperience to the editors, ECDs, agency heads and CCOs hiring in this sector — even when the candidate is genuinely strong. Here's how we structure the four credibility layers media and creative recruiters actually scan for.

01

Mastheads, broadcasters & production credits named

For journalists: specific masthead worked at (SMH, The Age, AFR, The Australian, The Guardian, ABC, SBS), desk (business, politics, breaking news, features, investigations), Press Gallery accreditation status. For broadcast: production company / network, show name, role on the show, episode count. For screen: production credits with role (writer, director, producer, EP, line producer, post-production), production company, distributor / commissioner, awards. Generic "national newspaper" or "TV network" framing fails on first read.

02

Agency wins & brand portfolio

For agency creatives: brands worked on with role evidence (lead creative, support, art direction, copy), agency wins / pitches won, campaign award metal (Cannes Lions Gold/Silver/Bronze/Shortlist with year and category, AdFest, One Show, D&AD, AWARD). For PR account staff: account portfolio with sector, client tier, campaign awards (PRIA Golden Target). For designers: brand portfolio with the specific deliverable (logo, full identity, packaging, digital product). We frame brand portfolio honestly — without overclaiming role on award-winning work.

03

Awards positioned correctly

Walkley (journalism — Gold/Silver/category/finalist), AACTA (screen), AWGIE (screenwriting), Cannes Lions / AdFest / One Show / D&AD / AWARD (advertising creative), AGDA (graphic design), PRIA Golden Target (PR), ARIA (music), Helpmann / Green Room (performing arts), Logies (TV), MEAA awards. Awards need year, specific category, and result (winner / finalist / shortlist). Inflating "shortlisted" to "won" or naming awards inaccurately is one of the fastest ways to fail a creative interview.

04

Audience metrics & commercial outcomes

For digital and content roles: unique users, page views, time on site, engagement rate, follower growth (across specific platforms), video view-through, podcast downloads, newsletter subscribers and open rate. For broadcast: ratings (OzTAM TV survey, GfK Radio survey), audience reach, time-slot performance. For PR/comms: reach, share of voice, sentiment, message penetration. For marketing-adjacent creative: campaign performance attribution where defensible. We frame metrics that are actually measurable and yours to claim — without inflating attribution.

Newsroom vs agency vs in-house

A newsroom CV isn't an agency CV isn't an in-house comms CV.

Media and creative professionals applying across newsrooms, creative and PR agencies, and in-house corporate / government communications all in the same week need structurally different resumes. Each environment screens for different evidence; the language register differs; the audience differs. We calibrate to your specific target.

NEWSROOMS, BROADCASTERS & AGENCIES

Bylines/credits-led. Wins-anchored. Award-aware.

Newsrooms (newspapers, broadcasters, online publishers), creative agencies (M&C Saatchi, Clemenger, BMF, Special Group, The Monkeys, Ogilvy), PR consultancies (Edelman, Hill+Knowlton, Sefiani, Cato Salter, FleishmanHillard), production companies, and screen industry employers. Recruitment runs on bylines and production credits, agency wins, brand portfolio, awards, and the editor / EP / ECD / CD audience that hires in this sector.

Bylines, credits and wins led. News editors and EPs scan bylines first. Creative directors scan agency wins and award metal first. Producers scan production credits with role evidence first. We structure the CV around the single highest-value evidence type for the target audience — leading with what they actually screen for rather than burying it under generic competencies.
Award credits accurate. Cannes Lions, Walkley, AACTA, AWGIE, AGDA, PRIA — these are checkable. We frame award credits with year, category, role on the work, and the actual result (winner / finalist / shortlist). Overclaiming an award shortlist as a win is one of the fastest ways to fail a creative interview.
Portfolio & showreel framing. For creatives, designers and screen practitioners, the portfolio / showreel / case study book is the primary evidence — the CV is its supporting document. We frame the CV to point cleanly at the portfolio, with role evidence on each piece featured, brand context, and award context where applicable.
MEAA & industry membership. Media Entertainment & Arts Alliance press card status (journalists), MEAA membership for screen practitioners and performers, PRIA membership (PR), AGDA membership (designers), AWG (Australian Writers' Guild) for screenwriters. We position industry membership where the specific recruitment audience scans for it.
IN-HOUSE CORPORATE & GOVERNMENT

ASX-disclosure-aware. Stakeholder-led. Selection-criteria-aligned.

In-house corporate communications and corporate affairs at ASX-listed corporates, super funds, banks, government departments (federal and state), statutory bodies, and NFPs. Senior in-house comms roles run on different mechanics than agency or newsroom — ASX continuous disclosure literacy, board and ELT interface, regulatory engagement, internal/change comms, ESG and sustainability comms. Government communications adds capability framework recruitment (APS Integrated Leadership System, state public sector capability frameworks).

ASX continuous disclosure literacy. Senior in-house comms at ASX-listed corporates increasingly screens for continuous disclosure literacy — drafting and reviewing market-sensitive announcements, FY/HY results announcements, AGM script and investor presentation. We frame ASX disclosure experience honestly, including direct interface with CFO, IR, and external advisors.
Board and ELT interface. Senior corporate affairs and CCO roles require comfort at the board and ELT table. Board paper authorship, board sub-committee support, executive committee interface, CEO speech writing, and direct ELT briefings all matter. We frame the strategic comms leadership signals senior in-house recruitment screens for.
Crisis comms response evidenced. For senior in-house comms roles, crisis comms response track record is increasingly screened explicitly — material incidents responded to, share price impact context, regulatory engagement, media management at speed under disclosure obligations. We frame crisis evidence honestly without overclaiming role on outcomes determined by other parts of the business.
APS / state framework framing. Federal government communications: APS Integrated Leadership System framework, APS6 / EL1 / EL2 / SES classification calibration, departmental/agency context. State government: state public sector capability frameworks, state-specific classification structures, Ministerial / DPC briefing context. We write to the actual framework the role recruits against.
By career level

A cadet journalist's CV isn't a Communications Director's.

Media and creative careers progress through structured stages — junior / cadet / graduate, mid-career, senior, lead / director, executive. The bylines, agency wins, audience metrics and audience for the resume all change at every layer. We calibrate to where you are and where you're going.

Junior & Graduate

Cadet journalists, junior creatives, account executives, junior designers

Junior media and creative resumes have to compensate for limited paid experience with credible portfolio and learning-on-the-job evidence — university journalism / communications / design course, internships and vacation placements, student journalism / student creative work, freelance and self-published work, agency or newsroom intake program intake (e.g. cadet journalism programs at News Corp, Nine, ABC; agency graduate intake), and emerging professional credentials. We frame the early career narrative with appropriate ambition without overclaiming track record you don't yet have.

Typical roles: Cadet journalist · Graduate journalist · Account Executive · Junior Copywriter · Junior Designer · Production Assistant · Junior Producer
What we lead with: Course and grades · Internships · Student work · Freelance · Cadet program · Portfolio sample · MEAA
Mid-Career

Reporters, Senior Account Managers, Senior Copywriters, mid-career designers, in-house Comms Manager

Mid-career media and creative resumes need to demonstrate that you've moved past supervised work to owning specific deliverables — bylined investigations, lead account management, lead creative on campaigns, signature design projects, owned editorial / commissioning briefs, segment / show ownership in broadcast, full campaign authorship in PR. We highlight the named bylines / credits / wins, the brand portfolio depth, the early supervision of juniors, and the emerging specialism that signals senior-track readiness.

Typical roles: Reporter · Senior Account Manager · Senior Copywriter · Mid-career designer · Communications Manager · Producer · Editor
What we lead with: Named bylines/credits · Brand portfolio · Lead account ownership · Award shortlists · Early supervision · Specialism emerging
Senior

Senior Reporters, Account Directors, Senior Creatives, Senior Communications Managers

Senior-level resumes have to demonstrate leverage — what you make possible across the team beyond what you produce yourself. We feature owned beats and rounds (journalism), owned client roster (PR/agency), brand portfolio leadership (creative), or strategic comms ownership (in-house). Award track record (Walkley, Cannes Lions, AACTA, PRIA Golden Target — winner and finalist), team leadership (direct reports, mentoring, hiring), and the strategic capability that signals lead / director-track readiness.

Typical roles: Senior Reporter · Account Director · Senior Copywriter (lead) · Senior Communications Manager · EP · Group Head
What we lead with: Beat / client / brand ownership · Award track record · Team leadership · Strategic ownership · Lead / Director readiness
Lead / Director

Editors, ECDs, Heads of Communications, GADs, News Directors

Lead and director-level resumes operate at a different register — editorial / creative / comms team leadership at scale, hiring authority, P&L responsibility (agency-side), strategic alignment with senior leadership, board / commissioning / ELT interface, and the cross-discipline range that distinguishes lead-level operators. We write Editor, ECD, Group Account Director, Head of Communications, News Director resumes calibrated to the executive-track audience these roles report into.

Typical roles: Editor · ECD · GAD · Head of Communications · News Director · Director of Comms · Show Runner
What we lead with: Team leadership at scale · Hiring · P&L (agency) · Strategic alignment · Board/ELT/commissioning interface
Executive

CCOs, Group Heads of Corporate Affairs, Editors-in-Chief, MDs, agency CEOs

Executive media and creative resumes operate at the C-suite register — Chief Communications Officer, Chief Marketing Officer (where comms is part of the remit), Group Head of Corporate Affairs, Editor-in-Chief, Managing Director (agency), CEO (agency), Head of Content (broadcaster). The discipline credibility still matters but the resume reads as a senior strategic document. We write executive media/creative resumes calibrated to ASX-listed CCO recruitment, executive search firms specialising in marketing and communications (Spencer Stuart, Heidrick & Struggles, Korn Ferry CMO/CCO practice), and the senior media industry leadership audience.

Typical roles: CCO · Group Head of Corporate Affairs · CMO (where comms-led) · Editor-in-Chief · MD (agency) · CEO (agency) · Head of Content
What we lead with: Strategic comms leadership · ASX disclosure governance · Board interface · P&L · Industry standing · Executive search calibration
How we frame media & creative achievements

Editors, ECDs and CCOs read for named bylines, credits, wins and metrics.

The most common media and creative resume failure: role descriptions that list duties (managed media engagement, supported the comms team, delivered creative work) rather than named evidence (specific mastheads bylined at, specific brands wins, specific awards with category and result, specific audience metrics). Editors, ECDs, CCOs and senior recruiters read for what you actually produced and what changed because of it. Below, a before/after from a real (anonymised) Senior Communications Manager rewrite.

BEFORE

Senior Communications Manager · 2020 – Present

Responsible for managing the corporate communications function. Worked with leadership to deliver communications strategy. Managed media relationships and stakeholder engagement. Provided support during business-critical incidents. Mentored junior communications staff. Reported to the Group Head of Corporate Affairs.

AFTER

Senior Communications Manager · Corporate Affairs & Investor Relations · ASX 200 financial services · Sydney · 2020 – Present

Role context: Senior corporate communications role within the Group Corporate Affairs function. Direct reporting to the Group Head of Corporate Affairs and dotted line to the CFO on financial communications. Owns external media engagement, ASX continuous disclosure communications, investor relations comms support, crisis comms response, and internal change communications. Direct interface with CEO, CFO, CHRO, Investor Relations, Legal, and external advisors.

Key outcomes:

  • Led media response across 3 ASX-disclosed material incidents in past 24 months — including a class action filing, a regulatory investigation announcement, and an APRA prudential standards finding; share price impact contained within forecast bands across all three.
  • Authored FY24 and HY24 results announcement and investor presentation deck — drafted within ASX continuous disclosure obligations; coordinated review with CFO, IR, external advisors and external counsel within 48-hour cycle.
  • Led internal change comms for organisational restructure affecting 1,200 staff across 2 financial years — staff engagement scores recovered to pre-announcement baseline within 8 months of restructure announcement.
  • 2 PRIA Golden Target Award shortlists (2023 for crisis communications response; 2024 for investor day campaign).
What changed: Same comms manager, same role, same employer. The rewrite added role context (ASX 200 sector, dual reporting line, scope of remit, executive interface), grounded the work in named evidence (3 ASX-disclosed material incidents with categories named, FY/HY results authorship with the specific 48-hour review cycle, restructure with staff numbers and recovery metrics, named PRIA Golden Target shortlists with year and category), and replaced verb-led duty language with media/comms-specific evidence. CCOs and Group Heads of Corporate Affairs score the second version dramatically higher because it proves senior corporate comms capability rather than asserting it.
Case study

Senior business reporter transitioning from newsroom to ASX-listed corporate affairs.

The candidate

Eight years as a business journalist — 4 years at The Age (Fairfax/Nine), 4 years at SMH business desk. Strong byline portfolio across financial services, ASX-listed corporates, and tech sector. MEAA press card holder. Wanted to move in-house — Senior Communications Manager (Corporate Affairs) at an ASX-listed corporate — a different career arc that values different evidence than newsroom recruitment.

The problem

The existing CV read like a strong newsroom journalist portfolio — masthead bylines, signature investigations, awards shortlists, sources cultivated. Strong but the wrong evidence for in-house corporate communications. ASX-listed Corporate Affairs hiring screens for ASX continuous disclosure literacy, board / ELT interface readiness, crisis communications response, internal/change comms, and the strategic comms leadership that distinguishes in-house communications from "writing about" companies. The journalism framing made the candidate look like a "reporter" rather than a "comms strategist."

The rewrite

Repositioned the same career around in-house-relevant evidence — newsroom understanding of ASX continuous disclosure reframed as transferable to in-house disclosure governance, deep editor and sub-editor relationships repositioned as inside understanding of how the media operates (a corporate affairs differentiator), source-cultivation work translated into the stakeholder relationship discipline that in-house comms requires, and the byline portfolio framed as evidence of writing capability under deadline pressure. Same career, in-house framing.

The outcome

Three ASX-listed in-house Senior Communications Manager interviews within five weeks of resume delivery — across financial services, infrastructure and tech sectors. Accepted a Senior Communications Manager role at an ASX 200 financial services company at substantial uplift on the senior journalist base, with a clear path to Head of Communications. Reported the Group Head of Corporate Affairs interviewer "valued the inside-the-newsroom perspective" — the journalism-to-comms framing did the work the previous CV hadn't been able to.

Government & public broadcaster specialism

APS comms framework. ABC/SBS. Ministerial briefings. We know the alphabet.

Senior government communications and public broadcaster roles increasingly require capability framework fluency alongside media credibility — particularly at EL2/SES federal, equivalent state levels, and ABC/SBS senior editorial appointments. Most resume writers gloss over this; we treat it as a discipline. Here are the four government and public-broadcaster comms layers we calibrate for.

1

APS classification framing

APS6 / EL1 / EL2 / SES classifications and the Integrated Leadership System (ILS) capability framework. Federal government communications recruitment runs on classification-anchored selection criteria — we frame your work in the classification framework Department of PM&C, AGD, individual departments and statutory bodies recruit against, with capability evidence appropriate to the level.

2

ABC & SBS recruitment

Public broadcaster recruitment runs on selection criteria with capability framework similarities to APS but distinct on editorial independence, charter alignment, and editorial standards (ABC Editorial Policies, SBS Codes of Practice). We write to the public broadcaster recruitment context — selection criteria responses, editorial track record, charter-aligned framing — for ABC News, ABC TV, ABC Radio, ABC Digital, SBS News, SBS Audio, NITV roles.

3

Selection criteria responses

Senior government comms roles ask for full STAR-format SC responses against the role's specific selection criteria. We write structured responses calibrated to APS Integrated Leadership System (federal) or state public sector capability frameworks (state) and the level being scored at. ABC / SBS selection criteria handled with editorial-context framing.

4

Ministerial & political comms

Ministerial offices, DPC, Cabinet Office, parliamentary press secretary and adviser roles, political party communications. These roles operate under different rules than departmental APS comms — political appointments, election-cycle dependencies, MOPS Act framework. We frame political comms experience appropriately while preserving non-partisan framing for candidates moving between parties or to APS departmental roles.

Side-by-side

Two approaches. Same comms manager. Different outcomes.

Hannah Sullivan's career, written two ways. AI generates plausible-sounding communications content from a job title in seconds — and gets exposed at first-screen because ASX continuous disclosure literacy, named mastheads, agency context, crisis comms response evidence and award credits all stay generic. We extract what's actually defensible at CCO interview and ASX-listed corporate affairs panel, then write to senior comms recruiters who screen on specifics generic writers regularly miss.

AI AI-generated Free, in 7 seconds
HANNAH SULLIVAN
+61 4XX XXX XXX | h.sullivan@email.com | linkedin.com/in/hannahsullivan
Professional Summary

Highly experienced and results-driven Senior Communications Manager with over 14 years in journalism, public relations and corporate communications. Proven track record of media engagement, stakeholder management and crisis communications. Skilled in strategic communications, stakeholder engagement and team leadership. Passionate about delivering exceptional communications outcomes.

Core Competencies

Strategic Communications, Media Relations, Stakeholder Engagement, Crisis Communications, Internal Communications, Investor Relations, Content Strategy, Social Media, Brand Management, Team Leadership, Mentoring, Communication, Problem Solving, Project Management

Professional Experience

Senior Communications Manager

Financial Services Company | Sydney, NSW

January 2020 – Present

  • Managed corporate communications function and strategy.
  • Worked with leadership to deliver communications outcomes.
  • Managed media relationships and stakeholder engagement.
  • Provided support during business-critical incidents.
  • Reported to the Group Head of Corporate Affairs.

Account Director

Communications Agency | Sydney, NSW

2017 – 2020

  • Managed account portfolio and client relationships.
  • Delivered communications campaigns for clients.
Education

Bachelor of Communications · University · Graduated 2010

Certifications

MEAA Member, PRIA Member, Various awards

Interests

Media trends, communications strategy, mentoring, fitness, travel.

Why this fails comms hiring
  • No ASX context. "Financial Services Company" without ASX 200 designation tells corporate affairs recruiters nothing about disclosure obligations or scale of the role.
  • Mastheads buried. The newsroom journalism background — a major credibility signal for in-house corporate comms — isn't visible in a 14-year career summary that only shows the most recent two roles.
  • Crisis comms generic. "Provided support during business-critical incidents" without naming material incident types, share price impact context or regulatory engagement — what CCOs actually screen on for senior corporate comms roles.
  • Awards unspecific. "Various awards" — not a credential. PRIA Golden Target, year, category and result are checkable; vagueness reads as inflation.
  • Generic competency dump. "Strategic Communications, Media Relations, Stakeholder Engagement" — these are baseline expectations for any senior comms manager. Reads as keyword harvesting.
The Resume Writers After a 1hr information call
Hannah Sullivan
Senior Communications Manager · ASX 200 · ex-Nine, Sefiani
+61 4XX XXX XXX
h.sullivan@email.com
Sydney, NSW
linkedin.com/in/hannahsullivan
OVERVIEW

A senior corporate communications professional with 14 years of cross-discipline experience — print and digital newsroom journalism (Fairfax, now Nine), top-tier corporate PR agency (Sefiani Communications), and in-house corporate affairs at an ASX 200 financial services company. Currently Senior Communications Manager (Corporate Affairs & Investor Relations) — direct reporting to the Group Head of Corporate Affairs and the CFO.

Targets Head of Corporate Affairs / Communications Director role at ASX-listed corporate, or executive-level government communications appointment. MEAA press card holder; PRIA member with 2 Golden Target Award shortlists.

Recognised for crisis communications response and ASX continuous disclosure capability — led media response across 3 ASX-disclosed material incidents in past 24 months with share price impact contained within forecast bands across all three.

CAPABILITIES

Media Strategy: Owns the company's media engagement strategy across business journalism (AFR, The Australian, SMH, The Age), broadcast (Sky News, ABC, SBS) and trade press. Direct relationships with senior business journalists and editors across the major mastheads.

Investor & Financial Comms: ASX continuous disclosure governance — drafts and reviews market-sensitive announcements, FY/HY results announcements, AGM script and investor presentation deck. Direct interface with CFO, Investor Relations, and external advisors.

Crisis Comms & Issues: Crisis communications response lead. Led media response across 3 ASX-disclosed material incidents in past 24 months — including a class action filing, a regulatory investigation announcement, and an APRA prudential standards finding.

Internal & Change Comms: Authors all-staff comms from CEO and ELT; led internal change comms for a recent organisational restructure affecting 1,200 staff. Direct interface with CHRO and ELT change sponsors.

Newsroom & Agency Insight: Brings 7 years of business journalism (Fairfax/Nine) and 3 years of top-tier corporate PR agency experience — informs how newsrooms operate, what editors want, and how to position the company's narrative for both inbound and outbound media engagement.

PROFESSIONAL CREDENTIALS
MEAA: Press card holder · Member since 2010
PRIA: Member · Crisis Comms SIG
Education: B.Comms (Hons) UTS · M.Corp Comms USyd
Mastheads: SMH (business) · The Age (business) · AFR (contributor)
Award shortlists: PRIA Golden Target 2023 & 2024
Sectors: Financial services · ASX-listed corporates · Tech
CAREER SUMMARY
Senior Communications Manager · Corporate Affairs & IR · ASX 200 financial services, Sydney
2020 – Present
Account Director · Corporate & Financial · Sefiani Communications, Sydney
2017 – 2020
Senior Reporter · Business Desk · The Sydney Morning Herald (Fairfax/Nine), Sydney
2014 – 2017
Reporter · Business Desk · The Age (Fairfax/Nine), Melbourne
2010 – 2014
CAREER HIGHLIGHTS

Led media response across 3 ASX-disclosed material incidents in past 24 months — including class action filing, regulatory investigation, and APRA prudential standards finding; share price impact contained within forecast bands across all three.

Authored FY24 and HY24 results announcement and investor presentation — drafted within ASX continuous disclosure obligations; coordinated review with CFO, IR, external advisors and external counsel within 48-hour cycle.

Led internal change comms for organisational restructure affecting 1,200 staff across 2 financial years — staff engagement scores recovered to pre-announcement baseline within 8 months of restructure announcement.

2 PRIA Golden Target Award shortlists (2023, 2024) — for crisis communications response and investor day campaign.

PROFESSIONAL EXPERIENCE
Senior Communications Manager · Corporate Affairs & IR
2020 – Present
ASX 200 financial services · Group Corporate Affairs · Sydney

Senior corporate communications role within the Group Corporate Affairs function. Direct reporting to the Group Head of Corporate Affairs and dotted line to the CFO on financial communications. Owns external media engagement, ASX continuous disclosure communications, investor relations comms support, crisis comms response, and internal change communications. Direct interface with CEO, CFO, CHRO, Investor Relations, Legal, and external advisors. Member of the Group's Disclosure Committee and Crisis Response Committee.

RESPONSIBILITIES

Own external media engagement strategy across business journalism (AFR, The Australian, SMH, The Age), broadcast (Sky News, ABC, SBS) and trade press.

Author and review market-sensitive ASX announcements, FY/HY results announcements, AGM script and investor presentation deck under continuous disclosure obligations.

Lead crisis communications response across material incidents — direct interface with Legal, Risk, IR, ELT and external advisors.

Author CEO and ELT all-staff communications; lead internal change comms for organisational change.

Mentor 2 Communications Advisors and 1 Communications Coordinator; manage the corporate affairs operating budget.

ACHIEVEMENTS

3 ASX-disclosed material incidents (24 months) — led media response across class action filing, regulatory investigation announcement, and APRA prudential standards finding; share price impact contained within forecast bands.

FY24 and HY24 results announcement and investor presentation — drafted within ASX continuous disclosure obligations; 48-hour review cycle with CFO, IR, external advisors and counsel.

Organisational restructure internal comms (1,200 staff) — staff engagement scores recovered to pre-announcement baseline within 8 months.

2 PRIA Golden Target Award shortlists (2023 crisis comms response; 2024 investor day campaign).

Why this works for comms hiring
  • ASX 200 context immediate. CCO and Group Head of Corporate Affairs interviewers see the disclosure-aware context before reading any other content.
  • Newsroom + agency + in-house range explicit. Mastheads named (SMH, The Age, AFR), agency named (Sefiani), in-house ASX 200 context — the cross-discipline range that distinguishes senior corporate comms candidates.
  • Crisis comms specific. Class action filing, regulatory investigation, APRA prudential finding — what corporate affairs recruiters actually screen on.
  • PRIA shortlists with year/category. 2023 crisis comms response and 2024 investor day campaign — checkable, specific, defensible at interview.
  • Responsibilities separate from achievements. Panels see what was owned across the role and what was delivered above baseline — not a duty list dressed up as accomplishments.
Media & creative resume FAQ

Media and creative resume questions, answered.

Common questions from journalists, broadcast professionals, comms and PR specialists, agency creatives, designers, screen practitioners and digital content professionals working with us.

I'm transitioning from journalism to in-house corporate communications. Can you reposition my resume?
Yes — this is one of the most common transitions we handle in media. Journalists often have strong byline portfolios but the resume reads as "reporter" rather than "comms strategist" when corporate affairs hiring screens for ASX disclosure literacy, board / ELT interface, crisis comms response, and stakeholder narrative work. We reposition the same career around in-house-relevant evidence — newsroom understanding of how media operates becomes a corporate affairs differentiator, source-cultivation translates into stakeholder relationship discipline, byline portfolio frames as writing capability under deadline pressure — without overclaiming corporate experience you don't yet have.
I'm a creative — how does the resume work alongside my portfolio / showreel?
For agency creatives (Creative Directors, copywriters, art directors), screen practitioners and designers, the portfolio / showreel / case study book is the primary evidence — the resume is its supporting document. We frame the resume to point cleanly at the portfolio, with role evidence on each piece featured (lead creative, support, art direction, copy), brand context, agency context, and award context where applicable. We don't rewrite your portfolio (that's your domain) — we make sure the resume that travels with it does the supporting work properly.
Can you write APS Selection Criteria responses for senior government communications roles?
Yes — this is one of our core specialisms. We write SC responses calibrated to APS Integrated Leadership System (federal) or state public sector capability frameworks (state) for senior government communications roles — Department of PM&C, AGD, individual departments, statutory bodies, ABC, SBS. Full STAR-format responses for EL2/SES roles; one-page pitches for APS6/EL1 roles. Editorial-context framing for ABC/SBS public broadcaster recruitment.
How do you handle awards on creative and journalism resumes?
Honestly. Award credits — Walkley, Cannes Lions, AACTA, AWGIE, AGDA, PRIA Golden Target — are checkable. We frame each award credit with year, specific category, your role on the work (where applicable — sole credit vs team credit), and the actual result (winner / finalist / shortlist). Inflating "shortlisted" to "won" or naming awards inaccurately is one of the fastest ways to fail a creative interview. We work with you to extract this honestly during the information call.
I'm a screenwriter / director / producer. How do you handle production credits?
Yes. Screen practitioner resumes lead with production credits — title, year, your role (writer, director, producer, EP, line producer, post), production company, distributor / commissioner, awards on the project. We frame credits with role evidence honestly — sole credit vs co-credit vs supporting role. IMDb and AFTRS-style credit conventions handled correctly. We won't overclaim your role on projects where you supported rather than led.
I work in PR. Can you reposition for an in-house Corporate Affairs role?
Yes — and this transition is increasingly common as senior agency PR moves to in-house corporate affairs. Agency Account Directors and Group Account Directors often have strong campaign portfolios but the resume reads as "external advisor" when in-house Senior Corporate Affairs hiring screens for board / ELT interface, ASX disclosure governance, internal/change comms ownership, and the strategic comms leadership inside-the-business roles require. We reposition the same career around in-house-relevant evidence honestly.
Do you write resumes for executive media and creative roles — CCOs, MDs, Editors-in-Chief?
Yes. Executive media and creative resumes operate at the C-suite register — Chief Communications Officer, Group Head of Corporate Affairs, Editor-in-Chief, Managing Director (agency), CEO (agency), Head of Content (broadcaster). We have writers experienced with ASX-listed CCO recruitment, agency MD/CEO transitions, broadcaster executive recruitment, and executive search firms specialising in marketing and communications. Pricing reflects the additional research and writing depth executive media/creative resumes require.
How long does a media or creative resume take?
Standard turnaround is three business days from the information gathering call. Media and creative resumes typically require careful extraction of mastheads, agency wins, brand portfolio with role evidence, awards with year/category/result, and audience metrics — the hour-long info call is where we extract this honestly. We recommend factoring in time for review and specific edits during the 14-day uncapped revisions period. For applications with specific deadlines (commissioning calls, agency pitches, executive search shortlists), expedited turnaround is available for an additional fee.
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Ready to write the media or creative resume your career deserves?

We'll spend an hour walking through your bylines, agency wins, brand portfolio, awards, audience metrics and the specific role and employer you're targeting. You'll come away with a clear plan; we'll come away with what we need to write a proper media or creative resume that defends in front of an editor, ECD, CCO or executive search shortlist. No briefs to fill in. No long forms. Just a conversation, then the work.

3 days Standard turnaround
14 days Uncapped revisions
90 days Rewrite if not hired
1-on-1 Senior writer, no handoffs
How It Works
How it works

From quote form to signed-off documents.

Twelve defined steps. No "we'll be in touch when it's ready." As fast as 4 days from first contact to drafts in your inbox.

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Get our 60-page Get Job Ready guide.

Submit the quote form and we'll send our complete Get Job Ready guide before your free 15-minute call. Sixty pages on the 2026 Australian job market — government applications, selection criteria, ATS, LinkedIn, position descriptions, the free training that actually counts, and the ten career quizzes we built on our site. Written in-house by senior writers. Not for sale.

Get Job Ready cover — The Resume Writers' 60-page guide
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What's inside
01
The 2026 Australian job market — what has changed, what panels expect now, and how to read the landscape.
02
Government applications — APS, state and local. What merit-based selection actually involves.
03
Selection criteria & STAR — what panels are scoring, and how to structure responses that land.
04
Reading position descriptions — what to look for, what to clarify with the contact officer.
05
LinkedIn that recruiters actually find — profile optimisation and what gets you found in search.
06
ATS in 2026 — Australian adoption rates, what passes through, plus our free ATS checker tool.
07
Free Australian training — Free TAFE, the national program funding 500,000+ places through 2026.
08
Ten career quizzes & the resignation generator — the live tools we built on our site, all free.
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